Category Archives: Social Media for Business

How to Get More Likes, Shares on Facebook

If you’re looking to get better engagement out of your Facebook posts, add more pictures and start speaking in the first person. Social media data expert Dan Zarrella — who tracked and analyzed more than 1.3 million posts from the 10,000 most-Liked Facebook pages — has released details about which... read more

Tags: , , ,

How Small Businesses Can Use Social Media to Stand Out

If you wanted to get your small business some attention a few years ago, then you would have to commit to spending a large portion of your marketing budget on advertising. That strategy worked well. Until it didn’t. As the audiences for traditional mass-media channels became more fragmented, and people... read more

Tags: , ,